Revised translation of the original English edition. The analysis and history of media mix is useful in relation to research on anime for girls and girl audiences.
The Japanese animation industry is a multi-faceted, unique system of intricate, interlocking businesses, frameworks, networks and processes. While much has been written on the sociocultural impact of anime around the world, as well as thematic analysis of individual works, in truth there are many aspects which still warrant further discussion, in order to more adequately understand the elements beyond the surface. This list is a compilation of sources of information which may serve as a start to help shed light and contribute to a fuller image of the inner workings and idiosyncrasies of the anime industry.
I’ve listed studies about cultural practices related to anime for girls (“shoujo”) and girls (“shoujo”) who watch anime.
Another aspect of the animation industry of Japan is the convergence of merchandising and various tie-ups with other industries, which have only increased in scope in recent times. The volume goes in depth focusing primarily on Astroboy and Kadokawa Shoten.